Speakers

Loading

Jenn Ellek, PCM - Digital Marketing

Vice President of Marketing , North American Trailer Dealers Association

As the senior director of trade communications and marketing, Jenn Ellek serves as the liaison between the Association and retail trade customers and well as trade media on industry events, issues, news and performance. In addition, she develops and leads the marketing campaigns for the State of the Industry Conference and the Sweets & Snacks Expo as well as Sweet Insights events and other related NCA activities.

During her time at NCA, she has spearheaded the creation of NCA’s Young Professional Network, the retailer-focused Confectionery Leadership Awards and the Expo’s Most Innovative New Product Awards program.

Prior to NCA, Ellek managed the marketing efforts for PACK EXPO shows which include the second largest trade show in the country along with one of 50 fastest growing shows in the country. She also gained valuable knowledge in event marketing, logistics, sponsorship and magazine publishing while working at VNU Communications (Nielsen) on such large scales shows as GlobalShop and PhotoPlus Expo.

She relaxes by running, practicing yoga, or enjoying good wine and spends her free time organizing local social events, watching streaming programming on Netflix but mostly spending time with her young daughter.

IAEE Members say...

I am a member of IAEE, and particularly the DC chapter of IAEE, because it is one of the most rewarding and fulfilling experiences I have ever encountered in this Industry. My membership with IAEE has taken me to places that I only dreamed of! Because of IAEE, I have been able to teach CEM classes all over the country and in other parts of the world! The Networking opportunities and the camaraderie of belonging to the DC chapter are HUGE benefits of membership. If I had to prioritize where to spend my “marketing dollars,” my first choice would be with IAEE.
B. Murphy
Senior National Sales Manager, Fern Exposition Services
I have been a member of IAEE for over 30 years, starting with the early NAEM days, to IAEM, and now through IAEE. Throughout this journey, the DC chapter has provided me with invaluable networking opportunities and educational experiences thanks to the incredible peers I've encountered. My interactions within and beyond the chapter have significantly contributed to my growth and have played a crucial role in shaping me into the successful professional I am today at Freeman. Freeman has collaborated with the local chapter in various capacities, and we have greatly valued the opportunity to support and work alongside such exceptional leadership. Our shared commitment is to deliver the highest quality service and education to our customers, incorporating the latest trends and data to ensure mutual success.
Susan D Haning, CEM, CMP
Industry Relationships Director, Freeman
As someone deeply passionate about the world of exhibitions and events, being a part of IAEE holds immense importance to me. I have been a part of the organization for many years and have made some incredible connections and made some valuable friendships along the way. Because of IAEE, I have had the opportunity to teach globally and to have very special experiences that I will always appreciate. I highly recommend that if you are in the industry, you should be involved with IAEE!
Josie Zámolyi Caldwell, CEM-AP, DES
Senior Client Relationship Director, Freeman

ASP